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A red telephone box beside a lit Christmas tree in London
On now · Christmas in London

Less planning. More enjoyment.

Enjoy London like a local. Tours, trip planning, airport pickups, stays and personal shopping, from people who live here.

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Nothing is charged until your dates are confirmed.

01
Private tours, with your own guide
02
Guides who live in the postcodes they show you
03
Photographs of you included on every tour

On now · Early November 2026 to early January

No one does Christmas like London.

Leicester Square switches on 1 November and the city stays lit until January. Markets, rinks, light trails and the department store windows, walked in the right order and at the hour they are worth seeing.

The full Christmas guideGet a Christmas plan
Christmas lights strung across a London street at night
  • A busy crossing under Christmas lights in central London

    Magical Christmas lights

    Oxford Street, Regent Street, Bond Street and Covent Garden. Different installations, ten minutes apart, and a walking order that means you are not doubling back.

    Carnaby 4 Nov, Regent Street 5 Nov, Covent Garden and Bond Street 12 Nov

  • The Apple Market at Covent Garden decorated for Christmas

    Christmas markets

    Leicester Square from 31 Oct, the Southbank Centre from 2 Nov, Trafalgar Square from 6 Nov, Covent Garden from 12 Nov, Greenwich Market from 18 Nov and Camden from 26 Nov.

    Late Oct to early Jan

  • The big wheel at Hyde Park's Winter Wonderland lit up at night

    Winter Wonderland

    Hyde Park's Christmas fair in full: the big wheel, a full fairground, market stalls and an ice rink. Free to walk through, but the wheel, rides and rink all need booking ahead separately.

    19 Nov to 3 Jan

  • A Bond Street storefront lit red for Christmas

    Iconic storefronts

    Fortnum & Mason, Liberty and Harrods put real money into their Christmas displays. A twenty-minute walk that costs nothing and photographs beautifully.

    Most windows up by mid-November

The lights are going on now. Oxford Street is Monday 9 November.

Book your Christmas tour
02 · Four things, one company

Everything a visit to London actually needs.

Most London sites give you an article and leave you to it. We do the guides too, and then we do the thing itself.

St Paul's Cathedral seen from the Millennium Bridge in London

Tours and days out

Half days, full days and private days. The famous places done properly, and London beyond the obvious.

From £150 per group
A London black taxi parked on a city street beside a red telephone box

Airport pickups

Met at arrivals with your name on a board, luggage handled, driven to your door. Heathrow, Gatwick, Stansted, Luton, City.

From £100 per vehicle
Living room of a London apartment with a large window and warm evening light

Stays

A short list of London flats we know, in neighbourhoods we would actually put a friend. Currently taking waitlist enquiries.

Waitlist open
Rail of menswear inside a London boutique

Personal shopping and shipping

You send the list, we source it in London and ship it to you. Or we walk Bond Street, Selfridges and Bicester with you for the day.

From £150 per half day
Or start with the free ones
03

Tours

The famous places done properly, and London beyond the obvious. Eight people per guide, never a crowd.

The covered market hall at Covent Garden in London

Private day, your itinerary

You tell us what the day is for. We build it.

Time
Up to 8 hours
Distance
Whatever it takes
Group
Any size
From £340 per group£480 for 6 to 8 people
The Elizabeth Tower and the Houses of Parliament in Westminster

The best of London in six hours

Little time in London? One fun day, all the best stops, by tube and boat.

Time
6 hours
Distance
Under two miles on foot, one river boat
Group
8 per guide
From £240 per group£330 for 6 to 8 people
Tower Bridge at dusk

London in a Day

Everything you came for, in one day, in the right order.

Time
8 hours
Distance
About 7 miles
Group
8 per guide
From £300 per group£420 for 6 to 8 people

Prices

One price for your group.

Every tour is private, so you pay for the group, not per head: one price for up to five people and another for six to eight. Two of you or five, the price is the same.

TourUp to 5 people6 to 8 people
Tours of 2½ to 3½ hours£150£210
The best of London in six hours£240£330
London in a Day, eight hours£300£420
A private day, built round you£340£480
London by car, with a driver and guide£700£900

Entry tickets, food and travel are paid on the day. The food tour and Soho add £30 and £35 a person for the tastings and drinks. Bought one of our itineraries first? Its price comes off your tour.

Want a tailor-made London trip? Tell us who’s coming and what you’d love to see.

Request your personalised quote

Reviews

In their words.

  • I cannot recommend Actually London highly enough. Went out of his way to help me source an item that meant a lot to me, kept me updated throughout the process and arranged for it to be carefully packaged and sent all the way to me in Scotland.The level of personal service, care and attention was fantastic. It’s rare to find someone who takes such pride in providing a brilliant customer experience and is willing to go the extra mile for their customers. If you’re looking for a personal shopping service that feels genuinely personal, I would wholeheartedly recommend Actually London.
    Linsay T. · Scotland · Personal shopping Read on Trustpilot
  • Nos lo recomendaron y fue todo un acierto. La experiencia fue muy buena: todo estaba perfectamente organizado, el trato fue cercano y estuvieron pendientes de cada detalle.Además, nos dieron consejos y recomendaciones muy útiles que difícilmente encuentras buscando en Google. Si es tu primera vez en Londres, lo recomiendo totalmente. ¡Te ayuda a disfrutar mucho más del viaje!
    Shivan B. · Spain · Private tour Read on Trustpilot
  • Good tour, well organised, saw a lot in two days. Recommend.
    Xue · United States · Private tour Read on Trustpilot
    Loved our tour. Didn’t feel rushed at all and we learned so much about places we’d have just walked past. Highly recommend
    David S. · United States · Private tour Read on Trustpilot
    Best experience I could ask for. The hosts made it worth it.
    Mariah K. · United Arab Emirates · Private tour Read on Trustpilot
  • It’s So hard to get things from the UK when half the shops won’t ship abroad. Finally found someone reliable who actually goes and gets the real thing and sends it. Arrived fine. Thank you
    Flavia N. · Personal shopping Read on Google
    I had a great experience with Actually London. They are professionally knowledgeable of London and provide a well-organized and personalized experience. I would definitely choose for them for any future tours and recommend them to other too
    Brian W. · United States · Private tour Read on Google
The full day

Come and see it
properly.

London in a Day: About 7 miles · a full day · starts 9:30am. Every stop is checked before it is sold, and you can read the whole route before you pay for any of it.

Watch the walkBook the day
  1. 9:3001Tower of London & Tower BridgeFrom Tower Hill, down to the wharf. The Crown Jewels need two to three hours of their own, so today it is the walls, the river and the bridge.45 mins
  2. 10:3002Horizon 22The highest free view in London, 58 floors up in the City. Timed and booked ahead, and we do the booking.40 mins
  3. 11:2003Leadenhall MarketThe painted Victorian roof five minutes away, Diagon Alley in the first Harry Potter film.20 mins
  4. 11:4504London Bridge & Borough MarketOver the bridge with the Shard ahead of you, then lunch at the stalls.1 hr
  5. 13:0005The South BankShakespeare’s Globe, Tate Modern and St Paul’s across the Millennium Bridge, all from one side of the river.1 hr
  6. 14:0006The London EyeWalk underneath and look up through the spokes. Riding it is your call: it is ticketed, from £29.20 mins
  7. 14:3007Westminster & Big BenThe photograph from the south end of Westminster Bridge, then across to Parliament and the Abbey.45 mins
  8. 15:1508St James’s Park & Buckingham PalaceAcross the park by the Blue Bridge to the palace. In winter you arrive as the sun goes down.45 mins
  9. 16:0009Trafalgar SquareDown The Mall and through Admiralty Arch to Nelson’s Column and the National Gallery.20 mins
  10. 16:3010Chinatown, Soho & Covent GardenThe evening: Chinatown’s lanterns, Soho’s streets and Covent Garden to finish, under the lights in winter.1 hr
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Next routeLondon Markets in a Day5–6 miles · 7 hours · Sunday, starts 8:30am · 7 markets
05

Guides

Free, with real prices and real times, and the parts of London most visitors never find.

See most of London in 6 hours

Little time in London? Big Ben, London Bridge, Canary Wharf, Greenwich, the O2 and Stratford in six hours, by tube and one boat, with what each costs.

Read

What most people miss in London, two minutes from where they already are

Seven places every visitor goes and the better thing two minutes away: Big Ben, the Millennium Bridge, St Paul's, the Sky Garden, Oxford Street, Soho and the O2.

Read

Hidden London: where Londoners go once the sights are done

Highgate, Hampstead Heath, Little Venice, Coal Drops Yard, Richmond, a Japanese garden and a bombed church garden. What each costs and how to get there.

Read

Greenwich, a must visit: what to see, where to eat and what to pay for

Greenwich is the day out most London visitors miss. Which of the four paid attractions to buy, where to eat and drink on the river, and why to arrive by boat.

Read
The rest of them

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